SMEs seem optimistic about growth led by e-commerce

A joint survey by FedEx and Dun & Bradstreet India shows that small and medium enterprises are optimistic about the growth led by e-commerce.

Small and Medium Enterprises (SMEs) are optimistic about future growth led by the e-commerce capabilities.

A survey which was commissioned by FedEx and conducted by Dun & Bradstreet India has showed that the optimization has come up among the SMEs as 30 percent of small businesses and 40 percent of medium business have witnessed a sharp spike in sales through e-commerce channel ever since the Covid-19 pandemic induced lockdown began.

It is also on back of a shift in the consumer behavior towards e-commerce with 35 percent of small businesses and 54 percent of medium business surveyed believe that e-commerce sales will improve their financial growth and performance.

During the festive seasons, SMEs have enhanced their e-commerce capabilities and are rethinking their online sales strategies in anticipation of significant sales. 34% of SMEs surveyed are expecting  strong peak season demand in coming times. They are also embracing digital solutions with 76% percent of small business and 60 per cent of medium business are seeing a rise in digital payments.

Mohamad Sayegh, Vice President, Operations for FedEx Express in India said: “Throughout COVID-19, we have seen that consumers are increasingly shopping from home, and with continued travel limitations and efforts to control the spread of the virus likely to prevent people from visiting family and friends this festive season, more gifts are likely to be shipped this year, rather than delivered in person.”

Sayegh added, “With the expected continued surge in e-commerce sales.”